What is a link in bio?
A link in bio is a single URL you put in your social media profile that takes visitors to a page with all your important links: content, products, socials, booking, newsletter, and more.
One link in your bio. We make it count.
Most profiles give you one link slot, or a handful at most (Instagram allows 5), and you have more to share than fits. A link-in-bio tool like Lit.bio gives you a single URL that opens a fast, mobile-first page with everything organized, and you update it once for every platform.
Add your link in bio on every platform
- Instagram: Edit profile, then Links, then Add external link (guide)
- TikTok: Edit profile, then Links (needs 1,000+ followers or a registered Business account)
- YouTube: channel links in YouTube Studio, and clickable links in video descriptions
- X (Twitter): the Website field in Edit profile
- Threads, Pinterest, Facebook, LinkedIn: each has a website field in profile settings
Why Lit.bio
- Free forever: unlimited links, every theme, 30-day analytics, QR code, no ads
- Pro for $4.99/month (or $49 once in the Founders deal that ends December 31, 2026): a custom domain, no branding, 0% platform fee on tips and locked content, subscriptions, booking requests
- Native iOS app, Linktree importer, human support