How to Add a Link to Your Facebook Page and Profile Bio

September 4, 2026 · 5 min read

Add a clickable link to a Facebook Page via the Website field or action button, and to a profile via Websites in your bio. App and desktop steps, limits, fixes.

Quick answer: On a Facebook Page, your link goes in the Website field under the About or Page info section, and it is clickable. On a personal profile you can paste a URL into the short bio text, but the reliably clickable spot is the Websites entry under Contact and basic info, where Facebook lets you add several links as of 2026. Both places work best when they point to one link-in-bio page that holds everything you want people to reach.

How to add a link to a Facebook Page in the mobile app

1. Open the Facebook app, tap your profile picture, and switch to the Page you manage.
2. On the Page, tap the edit or menu option and look for Edit details, Page info, or About.
3. Find the Website field and paste the full URL, including https://.
4. Save. Labels shift between app versions; if you do not see a Website field, open the Page's About tab and look under Contact info, or search Settings for "link".

How to add a Page link on desktop

Open your Page in a browser and click the About tab. Choose Contact and basic info (older layouts call it Page info), click the pencil or Add next to Website, paste your URL, and save. The link then appears in the Intro card on the left side of your Page and in the About tab.

How to set the Page action button

Every Page has a call-to-action button under the cover photo. Tap or click it (or choose the option to edit the action button), pick a label such as Learn more, Sign up, Shop now, or Book now, and paste the URL it should open. This button sits above the fold on mobile and is one of the most tapped spots on any Page, so it is the best place for a single link that leads to all of your other links.

How to add a link to a personal profile bio

1. Open your profile and tap Edit profile (in the app it is under your cover photo; on desktop it is the button below your name).
2. Scroll to Bio and type or paste your URL. The bio is capped at 101 characters as of 2026, so keep the address short.
3. Scroll further to Websites, sometimes labelled Websites and social links, tap Add, and paste the same URL. This is the clickable version, and you can add more than one.
4. Save. Your website now shows in the Intro block at the top of your profile.

On desktop, go to your profile, click About, then Contact and basic info, and click Add a website. Set the audience to Public so people outside your friends list can see it.

Is the Facebook bio link clickable?

It depends on where you put it. The Website field on a Page and the Websites entries on a profile are always clickable. A URL pasted into the 101 character bio text is displayed as plain text in some app versions and tappable in others, so treat it as a visual hint and rely on the Websites field for the actual click.

How many links can I add to Facebook?

A Page gives you one Website field plus one action button, so two destinations at most. A personal profile allows several websites plus social usernames, but only the first few appear in the Intro card and the rest sit under About where almost nobody looks. If you have a shop, a newsletter, a booking page, and a YouTube channel, Facebook alone cannot show them all up front.

Can I change the link later?

Yes, as often as you like. Follow the same path, replace the URL, and save. The change is live immediately. If you swap links for launches or promotions, it is faster to keep the Facebook field fixed and change what your link-in-bio page points to instead.

Why is my link not showing?

• You typed the address without https://, so Facebook treated it as text. Add the full URL.
• You saved it in Bio rather than Websites. Add it under Websites too.
• On a profile, the audience for Contact and basic info is set to Friends or Only me. Change it to Public.
• The app is showing a cached version. Force close and reopen, or check on desktop.
• Your Page uses the newer Pages layout and the field moved. Search Settings for "link" or open the About tab.

Why does the link preview look wrong when I post it?

When you share a URL in a post, Facebook builds the preview from Open Graph tags on the destination page: og:title, og:description, and og:image. If those are missing or outdated, you get a blank card or the wrong picture. Fix the tags on your site (a 1200 by 630 pixel image works best), then paste the URL into Meta's Sharing Debugger and choose Scrape Again to clear the cached preview. Link-in-bio pages on lit.bio already ship with correct Open Graph tags, so the preview shows your name and photo.

Link in posts vs link in bio: does it hurt reach?

A link in your Page info, action button, or profile Websites section has no effect on reach. Links inside posts are different: Facebook tends to give posts with external links less distribution than photos, videos, and text that keep people on the platform. That is why so many creators write "link in bio" or drop the URL in the first comment. A strong bio link makes that strategy work, and a link-in-bio page makes it work for every offer at once.

Facebook alone vs Facebook plus a link-in-bio page

Make the one link do everything

The Website field and action button are the only two clickable slots most Facebook visitors ever see. Point both at a lit.bio page and that single tap opens a clean mobile page with up to 10 links: your shop, newsletter, booking calendar, podcast, latest video, and whatever you are promoting this week. The free plan includes all themes, click analytics, a QR code, no ads, and no fee on links to your own shop or products. Pro adds unlimited links, 90-day analytics, branding removal, email capture, and extras for $9 a month or $49 one time, with custom domains coming soon. Set it up in a couple of minutes, paste the URL into Facebook once, and never edit Page info again. Start free and put your lit.bio link in the Website field today.